Institution- Logo, Big/Small budget

What is the main film going audience?

The main film going audience is teenagers to 35 year olds. This is because teenagers like to have something to do at the weekends or after school with there friends so the cinema is a good way to socialise and enjoy their time withe their friends. This is also the same for people from the age of 20-35 who may not see their friends as often as school children do, cinema is a great way to be able to share their interests.



How do cinemas make most of their money?

Cinemas make the most of their money in three ways. One of the main ways is through selling tickets for the people to be able to watch the film. The ticket prices are usually quite expensive but of course people pay it because they want to watch the film. Another way the cinema makes money is by selling snacks, if the cinema stopped selling snacks then the wouldn't be in business. For a £5 popcorn it only costs them roughly around 50p. A £3 coke costs the cinema only 10p to make. Think how much profit they get from the amount of people that buy these snacks.
The third way that they make the most of their money is through on screen advertisements. Cinemas get paid to show new films trailers before the film that is about to be shown starts, this is why there is usually between twenty to thirty minutes of these trailers before the film starts because the more the cinema show, the more money they will make and of course they want to make the most that they possibly can.

How do you get a film into the cinema?

To get a film into the cinema it can be very hard, especially for an independent film industry. A common option chosen by film producers is entering the huge international film festival such as Toronto for example. They would then need to be selected for these A list international festivals which would then give the film a huge opportunity of being seen. If their film is chosen by one of the festivals then it will be seen by the worlds distributors and then if your film is up to their standards then they will bid against each other to gain the rights to have your film shown in their country. Unfortunately some are never noticed and won't get bidded on.




What does a distributor do?

A film distributor is in charge of the marketing for the film. Distribution deals play a big part in the financial side of a film. The distributor may set the release date of the film and also how the film will be shown, for example they will decide whether the film is shown to the public through the cinemaor whether it is just for home viewing (DVD).